And then there were three

While I fight with the Blogger Beta to give me labels (I am a stickler for organised design), I should reflect on the launch of the PS3 and Wii (in North America and Japan at least) last week. I think the videogame-playing world needs a healthy fight between console manufacturers and games developers so we get the best entertainment. But when companies and publishers are having to gamble such huge sums of money in the process, it is no wonder why we will see another Need for Speed title next year. Microsoft lose around US$75 per Xbox 360 they ship and Sony lose upwards of US$250 for every PS3 sold. Apart from the subsidies found on new mobile phones, I can’t think of a market in which companies invest so much and are willing to take such a hit in order to invest in potential future profits. And while Sony and Microsoft continue their high technology mud-slinging, Nintendo have managed to enter the next generation with the most innovative offering, and one which the will actual make a profit on from day one. Is it possible Nintendo could pull off another DS v PSP victory over Sony? Somehow I doubt it, the PlayStation brand is simply too strong.

By complete coincidence (no, really) as the PS3 was waiting (for minutes at least) to be snapped up, Microsoft shipped its most AAA of AAA titles, Gears of War. At the end of day with any entertainment platform or service, content is king and Gears of War proves that it is the games that we should be excited about, not the badge on the front of the console. It is a truly remarkable experience and, as Gametrailers put it, a technical marvel. I hope Epic Games have room left to optimise their Unreal 3 engine because while they have set a new benchmark for the Xbox 360 and the consoles just entering the next generation, let’s hope they, or others, can push the boundaries further. Did someone say Halo 3…?

2 Comments for And then there were three

  • 5:22 am, 28th November 2006

I saw the Wii in action at the weekend. People will buy it, but they will be dreaming of a HD capable console. Nintendo will be praying for large financial returns because, as I see it, they will need to spend a lot to ever get back into the technology race. But hey, maybe ease of access and gameplay will leave Microsoft and Sony with egg on their faces (unlikely).

  • 9:24 am, 31st January 2007

Gears of War is the greatest game for Xbox 360

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